One Simple Trick That Improves Your Sales

As a business owner, you have probably tapped into the power of marketing online. Currently, you might be boosting your posts to get more engagements or sales. Are you?  

If you want to step it up a notch, read this article and I will tell you how you can do that.

Boosts: The #1 Sales Killer

By boosting your post, you are pushing more muscle to get your post more audience.

 Imagine it like this, you hire someone to give your promotions to people, giving away flyers to every person. Then you noticed that since there’s only one person giving away your flyers, you hired another person to double your flyer distribution. 

You’ve doubled your distribution. Yes. But, you’ve doubled your expenses, right?

Here’s another problem to that,  these people are just giving it away to every person that walks past them, regardless of their age, gender or interests. 

In other words, it's…

Untargeted

It’s like having a machine gun spraying your bullets in all directions hoping to hit your enemies. 

When you boost your post, you just load up your machine guns with more bullets without readjusting your target to improve accuracy. You will be wasting your ammo and energy. In marketing, this will be fine if you have an unlimited budget like those big companies you see on tv. But what if you are just starting your own business or are just relying on limited ammo. You will not last that long and it will just be a matter of time until you realize your marketing is like a hole draining your boat. 

So, what will you do? Get more specific by using…

Meta Ads 

In Meta Ads, you can narrow down your target according to your target’s age, location, interests, and other specifics. Remember the people you hired to give out your flyers? It’s like telling them to only give your flyers to women, or to people of certain ages or from a certain location. You get more accuracy.

In simple words, you will have more control. You like that, don’t you? Having more control means having more control over your money.   

I hope this helps.

Sincerely,

Erik